Marketing Executive
About the role
As a Marketing Executive, you will play a key role in driving lead generation, building client relationships, and promoting educational publications and learning resources. This role involves developing marketing strategies, engaging with stakeholders, and ensuring strong brand visibility in the education sector.
The ideal candidate should have excellent communication skills, a proactive approach to sales and marketing, and a deep understanding of the publishing industry. This position requires frequent travel to connect with clients and expand outreach.
Location and commitments
Full time role based at our Bangalore office.
Responsibilities
Generate and convert leads into loyal customers within targeted schools.
Deliver engaging presentations about books and learning materials to school representatives and educators.
Build and maintain strong relationships with existing clients by understanding their needs and providing excellent customer service.
Participate in planning and execution strategy meetings to drive business growth.
Coordinate and schedule orientations to ensure optimal attendance and resource allocation.
Represent the company at conferences, book fairs, and trade shows to network with potential clients and promote publications.
Travel frequently within Bharat for client meetings and events.
Qualification and skills required
Bachelor’s degree in Marketing, Business Administration, or a related field.
Communication Skills: Strong ability to build rapport, present information effectively, and negotiate with clients.
Product Knowledge: In-depth understanding of the company’s product portfolio, including content, pricing, and target audience.
Market Awareness: Knowledge of market trends, competitors, and distribution channels within the publishing industry.
Time Management: Proficiency in planning and managing multiple opportunities simultaneously.
Analytical Skills: Ability to analyse data and present insights in required formats.
Teamwork: Effective collaboration with colleagues and institutional representatives.
Presentation Skills: Strong ability to deliver impactful presentations.
Experience in the publishing or educational sector is a plus.
Willingness to travel extensively within Bharat.